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CRM Applications

Dynamically recommend next-best-actions for your customers.

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Explore the Pega CRM Suite

Move past traditional CRM systems to a true journey-enabled, customer engagement suite. Learn how Pega is helping enterprises revolutionize their customer engagement with end-to-end automation and real-time AI on the only unified CRM platform.

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Get to know Pega Marketing

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    Download the data Sheet

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    Download the Overview document

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    View Pricing for Pega Marketing

Maximize Value with Next Best Action Intelligence

Blow away your customer’s expectations - engage each individual one-to-one, letting the AI constantly adapt to their needs.

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Maximize Value with Next Best Action Intelligence

Blow away your customer’s expectations - engage each individual one-to-one, letting the AI constantly adapt to their needs.

  • Call to action
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Maximize Value with Next Best Action Intelligence

Blow away your customer’s expectations - engage each individual one-to-one, letting the AI constantly adapt to their needs.

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Maximize Value with Next Best Action Intelligence

Blow away your customer’s expectations - engage each individual one-to-one, letting the AI constantly adapt to their needs.

  • Call to action
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Maximize Value with Next Best Action Intelligence

Blow away your customer’s expectations - engage each individual one-to-one, letting the AI constantly adapt to their needs.

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Maximize Value with Next Best Action Intelligence

Blow away your customer’s expectations - engage each individual one-to-one, letting the AI constantly adapt to their needs.

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  • Call to action
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Maximize Value with Next Best Action Intelligence

Blow away your customer’s expectations - engage each individual one-to-one, letting the AI constantly adapt to their needs.

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Analyst Reports

See all analyst reports

Article

Gartner Magic Quadrant for the CRM Customer Engagement Center

Simplify and automate to reduce costs and improve agility.

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Article

Gartner Magic Quadrant for the CRM Customer Engagement Center

Simplify and automate to reduce costs and improve agility.

Learn More

Article

Gartner Magic Quadrant for the CRM Customer Engagement Center

Simplify and automate to reduce costs and improve agility.

Learn More

We’re creating an environment where we know our customers individually, and we want to use what we know to really understand what’s important to them – so we can be there in the moments that matter.

Jessica Cuthbertson CEO, RBS

Watch Birgit König, Ph.D., CEO, Allianz Health Germany, share how the Pega platform meets rapidly changing customer expectations.

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See How Pega Can Help Your Business

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